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北京赛车pk10 UK topic page, a collection of The Persuaders articles and analysis
Benefit launches brows and beauty drive-thru
Cosmetics brand Benefit has worked with experiential agency The Persuaders to launch GlastonBrow, the first brows and beauty drive-thru.
Event TV: The Persuaders turns 20
As London-based agency The Persuaders celebrates its 20th anniversary this year, Event TV spoke to its founding members about the
Benefit Cosmetics to launch 'Brow Mobile' UK tour
To position itself as the brand of brow experts, Benefit Cosmetics will launch a brow bar on wheels, which will
Juicy Couture to launch pop-up cupcake bakery experience
To launch its new fragrance, Juicy Couture has worked with The Persuaders to create a mobile cupcake bakery.
In pictures: L'Oreal Luxe creates Flowerbomb Taxi to promote fragrance
Beauty brand L'Oreal Luxe has produced an immersive showstopper, the Flowerbomb Taxi, to launch its creative advertising around the Viktor
In pictures: The Good Ship Benefit opens its doors for business
Benefit's highly anticipated three-storey ship on the Thames was unveiled during a VIP event last Thursday (7 April) ahead of
Event TV: Behind-the-scenes at Benefit's latest experiential project
Event took a sneak peek inside The Good Ship Benefit on the Thames, as production company The Persuaders fits out
In pictures: A first look at Benefit's branded ship on the Thames
Benefit is set to open its own three-storey ship on the Thames next month, in a move designed to promote
In pictures: Madame Tussauds unveils brand-packed LFW experience
London attraction Madame Tussauds has revealed a new experience in celebration of London Fashion Week (LFW), featuring its models, fashion
Benefit to open 'tropical paradise' pop-up to the public
Cosmetics brand Benefit is opening its tropical pop-up to consumers today (19 November) in London's Soho.
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